ExpressText Blog

June 2019

what is mass text messaging

What is Mass Text Messaging?

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What is mass text messaging? It’s the future! Mass text messaging allows businesses to send a large number of texts to their customers within seconds; a highly convenient way to get in touch with them. They can use text messaging to communicate with each customer on an individual level – but the idea of mass […]

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african, caucasian and american receiving sms blast

What is an SMS Blast?

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We’re all familiar with the term text messaging or even SMS marketing. But have you ever heard and wondered, what is an SMS blast? Its all everybody is talking about these days. You open your phone and there are a bunch of messages from shortcodes asking you to subscribe to promotional SMS campaigns. For those who are familiar with SMS […]

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4 persons holding gadgets.

What is SMS Marketing?

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The economy is down. Businesses have less to spend and yet, want to earn more. The solution? SMS Marketing. But what is SMS Marketing? It’s a cheap, fast and effective solution for businesses. SMS Marketing stands for Short Message Service which is a marketing technique used to send promotional messages to a large number of […]

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Four Persons holding gadgets and texting

Text Message Marketing Examples

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Text message marketing has evolved significantly over the years. There are countless uses that businesses can acquire from it. Why? Because SMS has a 99% open rate. Before moving on to Text message marketing examples, it is important to note that SMS marketing is permission based. Organizations require the consent of customers in order to […]

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A picture of somebody is texting and sending sms.

SMS Marketing Examples

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Did you know that 70% of mobile searches trigger an action within the hour? At present, 50% of the world’s population owns a smartphone and there are 9 new mobile phone users added every single second. The facts really are astounding! They are perhaps the reason behind the growing popularity of SMS marketing. The millennial […]

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Ez texting vs. expresstext

EZ Texting Vs. ExpressText

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As SMS Marketing has grown popular, a number of SMS platforms have been introduced to cater to the needs of companies who require SMS advertisement. Let us focus on the popularity of SMS first. Statistics show that SMS has a whopping 19% click-through rate and the average response time for a text is only 90 […]

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