ExpressText Blog

url-shortener

URL Shortener

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Url Shortener: How to use a shortener url in SMS Marketing For a 160-character text message, surely there isn’t enough space for a long and messy hyperlink. This is where using a URL shortener comes in handy. It is simple and easy to use; just paste your long URL on the website and you’ll be good to […]

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bulk-text-messaging

Bulk Text Messaging

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bulk text messaging – 3 reasons why you should invest in text for business When there’s too much competition in the market, the road to the top becomes too tough. You can be unique and more authentic than the rest but with outdated marketing strategies, these good qualities fall on deaf ears. A unique marketing strategy can […]

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social media marketing statistics 2018

10 Social Media Marketing Statistics 2018

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10 Social media marketing statistics: Top 10 Social Media Marketing Statistics 2018  A healthy combination of new emerging and long-standing trends is reportedly what defines the social media landscape this 2018. If you’re planning to promote your SMS marketing efforts on social media, Facebook and YouTube would be your best bet. Pew Research’s most recent […]

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sms alert

SMS Alert

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SMS Alert: 4 uses for business teams and employees An SMS alert for business can help you communicate with your employees better. You will find it especially useful during critical situations that require urgent meetings or a run to the nearest emergency exit. So if having an SMS alert for business would benefit you greatly, here are […]

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e-marketing

E Marketing

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E Marketing: 15 E Marketing Statistics and Trends that You Should Consider Need some sense of direction in your E marketing campaign this 2018? Here are some of the most important stats and trends to guide you.   1. The global Internet user population was more than 1 billion as of December 2017, and 3.2 billion of […]

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text-message-blast

Text Message Blast

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Text Message Blast: reach your customers simultaneously Want to send a text message blast out to a group of customers simultaneously? Text blast marketing is one way to do it. Whether your goal is to raise brand awareness or influence customers to take action, sending a text message blast to multiple people at once will help you […]

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marketing-campaign

Marketing Campaign

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Marketing Campaign: improve your campaigns You’ve been running a marketing campaign for some time now but it seems like you’re not making any progress. If you’re trying to learn how to improve your marketing campaign, pay attention to these tips.   Create buyer personas A buyer persona represents your ideal group of customers. You can identify […]

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text-to-join

Text to Join

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Text to join: what is text to join? Marketers use a text to join campaign to build a contact list for their SMS marketing campaigns. For this to work, marketers must customize a keyword and a 5 to 6-digit shared short code will be provided to you by your text message marketing service. Text to […]

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send mass text

Send mass text

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Send mass text: communicate with your customers Text marketing services makes it easy for small businesses to send mass text and communicate with their customers about promotions. Who would have thought that a 160-character SMS could be enough to influence people to take action? Recent studies have shown brands that have “text a prospect after […]

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bar promotion ideas

Bar Promotion Ideas & Tips

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Bar Promotion ideas: bar promo Ideas and Tips Running a bar can be overwhelming but to run it without a marketing manager or promoter? Surely even harder. This is why having unique bar promotion ideas that work, driving more foot traffic to your bar will help solve some of your money-making problems. Not only will it […]

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